The ROI Lens
Change the role. Change the Story.
Have you ever noticed how you can know the right thing to do, but in the moment, something else takes over? You plan to stay calm, yet find yourself snapping. You intend to say no, yet “yes” slips out. You want connection, but end up withdrawing.
That “something else” is often a role. A role is how we show up in a situation — the way our body reacts, how we speak, and how we connect with others. Some roles help us thrive. Others once protected us but now hold us back.
At Roiya, we use the Role-Oriented Integrated (ROI) model to make sense of these patterns. ROI helps you:
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Notice the roles you play in daily life.
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Add new roles when something important is missing.
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Rehearse healthier roles until they feel natural.
Four Dimensions of Roles
Roles show up in every part of life. ROI helps you practice across four dimensions:
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Social – how you connect in work, friendships, and community.
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Emotional – how you notice, express, and respond to feelings.
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Family – patterns you inherit or replay in close relationships.
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Somatic – what your body does under stress or safety.
Examples of Role Shifts
Here are some shifts people may practice with ROI:
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From People-Pleaser to Boundary Setter
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From Worrier to Wise Observer
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From Rigid Perfectionist to Presenter
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From Freeze to Grounded Breather
Why It Works
Because roles are trainable. With safe, guided practice, your nervous system learns new patterns. That’s why progress with ROI isn’t just insight — it shows up in your everyday life.
Where You'll See it at Roiya
The ROI lens is woven into everything we do — counseling, workshops, intensives, and community circles. Whatever path you choose, ROI provides a consistent, practical framework for change.